Great Service-Price Matching.
I have used these guys twice (Roxboro Road Store) and both times they were extremely nice and very informative. 1st time was a Saturday afternoon with my daughter's car needing tires. As they were not busy, they had 4 technicians working on her car at the same time. They went beyond just mounting tires and fixed some issues with her rusty rims.
2nd visit was for my Suburban. A little more busy, but the wait wasn't bad since I just drove in. They didn't have the exact tire I wanted, but upgraded and matched the online price of a competitor. Only complaint was that they left some greasy hand prints on outside door and inside door panel. White with tan interior, so I'm sure it shows up worse.
Overall, I would highly recommend Discount Tire on Roxboro Road, across from Cook Out and behind Staples.